Stop Giving Your Worst Interviews to the Jobs You Want Most

Why High-Stakes Interviews Feel So Hard

Have you ever nailed an interview for a job you werenโ€™t that excited aboutโ€”only to completely choke when it was a role you really wanted?

Youโ€™re not alone.

I once worked with a CPG marketing leader who had g...

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Negotiating Your Worth: The CPGers Guide to Compensation

๐—ฆ๐—ต๐—ฒ ๐—Ÿ๐—ฒ๐—ณ๐˜ $๐Ÿฐ๐Ÿฑ๐—ž ๐—ผ๐—ป ๐˜๐—ต๐—ฒ ๐—ง๐—ฎ๐—ฏ๐—น๐—ฒ ๐—•๐—ฒ๐—ฐ๐—ฎ๐˜‚๐˜€๐—ฒ ๐—ฆ๐—ต๐—ฒ ๐——๐—ถ๐—ฑ๐—ป'๐˜ ๐—ช๐—ฎ๐—ป๐˜ ๐˜๐—ผ "๐—ฆ๐—ฒ๐—ฒ๐—บ ๐—š๐—ฟ๐—ฒ๐—ฒ๐—ฑ๐˜†"

Marketing Director. 12 years at the same company. Just landed her dream role at a challenger brand.

"I don't want to rock the boat," she told me after accepting their first offer.

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